Karl Largerfeld - German fashion designer and Icon- DW Documentary
Introduction music conventions:
- It lasts a very low amount of time (17seconds)
- It is very upbeat and has a looping system to it, following the idea of something loud and bold.
- It has five beats.
- It has an underlining voice that can be heard a little later in the audio.
- It fades into the documentary.
- Then switches to music that is more sci-fi and fashion themed with a rhythm that hits every two beats to match footsteps.
- Music is largely used throughout the documentary and changes in tone very quickly from very upbeat singing to music that is more native to Germany where Karl Largerfeld was born.
Vivienne Westwood - Renegades of Fashion
Introduction music conventions:
- Very rock and roll opening
- Strong use of electric guitar
- Upbeat music
- Contributors talk over the music-making it sound as though they are a part of it.
- The music is matching the brand and the outfits being presented on the stage by the contributers, the sound is working with the aesthetic on stage.
- It is non-diegetic sound.
- Narration happens over the top of the music.
- The music then increases and increases its pace, at this point, it is less part of the rock and roll genre but rather the preparation for the battle genre, very quick very snappy.
- People start speaking faster.
- Dramatically pauses to allow contributor to speak then rolls back into the rock and roll genre.
- The introduction music then fades out and turns into a more upbeat tone and genre.
- The introduction music lasts 1: 30 seconds.
Alexa Chung Uncovers Fashion industry Secrets - Future of Fashion - British Vogue
Introduction music conventions:
- Upbeat uses piano
- Has narration over the top.
- The piano is on a four-beat loop very simplistic.
- non-diegetic
- Piano gently increases
- Introduction music lasts 1minute
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